Friday, December 05, 2008

Sales pitch

Selling goods seem to depend on two factors. The need of human and fear of something. The basic needs like food and shelter always keeps certain market thrive and healthy. Beyond this is the market where greedy people purchase. Samples: Invest in land purchase and it will double in three years. Drink saffron powdered milk while one is pregnant, and the new born will be fair skinned (if this is true, we shouldn't have any dark skin by now). I checked the price of the saffron and decided to have a baby with my skin tone. Another classic sample is the precious gem that is decided by one's zodiac sign. These specially designed gems can solve almost anything in the world, right from finding a spouse, promoting you in the place of your boss, healing chronic cancer, and a free pass to space travel.

Most of the above ingredients can be used with a threatening mode. If you dont alter your house as per vaastu, 1000 bad things will happen in the coming year and so on. All parents bought this vitamin tablets to boost memory of their kids, if you dont buy, your kid will fail miserably. Another classic sample of fear factor is the insurance policy.

Guess we will save lots of money when we shop without greed and fear.

2 comments:

Jay said...

Hi Man,
Looks like you are expecting a kid soon. Congrats :)

Satya

sri said...

Hey buddy,

I loved your natural way of writing , and this one is good. Except the fact about insurance.

Actually you know only in India Insurance is sold like any sales product. Wonder why?

Insurances like life insurance is social responsibility, we have to take inorder to support a deased one in our society, who knows it can be us :)